Version: 3.0
Last Updated: June 2026
This Cookies Policy explains how Grofar Ltd uses cookies on our website [www.grofar.com]. It explains what these technologies are and why we use them, as well as your rights to control our use of them.
Please read this policy in conjunction with our Privacy Policy, which explains how we collect, use, and protect personal data.
This policy covers cookies on our marketing website (www.grofar.com) only. Cookies used within the Grofar Software Platform are covered separately in our Data Protection and Sharing Policy.
Cookies are small text files placed on your device (computer, tablet, smartphone, etc.) when you visit a website. Cookies are widely used to ensure websites function properly, enhance user experience, and collect analytics or advertising data.
Cookies may be:
References to cookies in this policy include other similar storage and access technologies, such as pixels and local storage, where these are used on our website.
We use cookies for the following purposes:
Necessary cookies are essential for our website to function properly and cannot be disabled in the Cookie banner. These cookies enable core functionality such as load balancing, session management, security features, and spam protection.
Analytical cookies help us understand how visitors use our website by collecting aggregated and pseudonymised information about page visits, traffic sources, and user behaviour to improve our website's performance and user experience.
These allow us to remember your preferences and customise your experience (e.g. your preferred video settings).
Advertising cookies help us measure the effectiveness of our advertising campaigns by tracking whether visits to our website result from clicking on one of our advertisements.
Under the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations 2003 (PECR):
You can withdraw your consent or adjust your preferences at any time via the Cookie Widget available on our website.
Where information collected through cookies constitutes personal data, it is processed in accordance with our Privacy Policy.
For information about your data protection rights, please see our Privacy Policy.
Below is a list of the main cookies we use and what we use them for:
| Cookie Name | Purpose | Description | Duration |
|---|---|---|---|
| ARRAffinity | Session routing | Helps our hosting service direct your requests to the same server throughout your visit, so the website works consistently. | Session |
| ARRAffinitySameSite | Session routing | Works alongside ARRAffinity to handle session routing for modern browsers. | Session |
| cookieconsent_status | Remembers your cookie choices | Saves your decision to accept or decline optional cookies so we do not ask again on future visits. | 1 year |
| __cf_bm | Bot protection | Set by Cloudflare when you view an embedded Vimeo video. Helps distinguish human visitors from automated bots. | 1 hour |
| _cfuvid | Session consistency | Set by Cloudflare when you view an embedded Vimeo video. Keeps your session consistent across page requests. | Session |
| rc::a | Spam protection | Set by Google reCAPTCHA to help protect our website from spam and automated abuse. | Persistent (duration set by Google) |
| rc::c | Spam protection (session) | Session-based companion to rc::a. Used by Google reCAPTCHA to check that form submissions are made by a real person. | Session |
| Cookie Name | Purpose | Description | Duration |
|---|---|---|---|
| _ga | Visitor counting | Installed by Google Analytics. Assigns a random identifier to each visitor so we can count unique visits and understand how people use our website. | 1 year 1 month |
| _ga_* | Page view tracking | Used by Google Analytics to count page views and track how visitors move through our website. | 1 year 1 month |
| _gid | Session tracking | Installed by Google Analytics. Tracks individual browsing sessions to help us understand daily traffic patterns. | 1 day |
| _gat_gtag_UA_* | Data collection rate | Used by Google Analytics to control how frequently data is collected, preventing server overload. | 1 minute |
| vuid | Vimeo analytics | May be set by Vimeo when you interact with embedded video content. Assigns a unique identifier to track engagement with embedded videos on our website. | 1 year 1 month |
| Cookie Name | Purpose | Description | Duration |
|---|---|---|---|
| player | Video preferences | May be set by Vimeo when you interact with embedded video content. Remembers your preferences for embedded videos, such as volume level. | 1 year |
| sync_active | Video settings | May be set by Vimeo when you interact with embedded video content. Stores your preferred video quality and playback settings for embedded videos. | Persistent (duration set by Vimeo) |
| Cookie Name | Purpose | Description | Duration |
|---|---|---|---|
| _gcl_au | Advertising measurement | Set by Google. Tracks whether visits to our website result from clicking on one of our advertisements, so we can measure how well our ads perform. | 3 months |
Cookie durations listed are correct as of the date of this policy. Third-party providers may update their cookie durations at any time; we recommend reviewing their respective privacy policies for the most current information.
Some cookies are placed by third parties on our website. These third parties may include:
Please note that we do not control the cookies placed by these third parties. Google, Vimeo, and Cloudflare each act as independent data controllers in relation to their own cookies. We recommend that you review their respective privacy policies for more information:
When you first visit our website, you will be shown a cookie banner that allows you to accept or decline non-essential cookies. Non-essential cookies are not placed on your device unless and until you have provided your consent. You can change your preferences at any time by clicking on the Cookie widget on our website.
Most web browsers allow you to manage your cookie preferences. You can set your browser to refuse cookies, or to alert you when cookies are being sent. The methods for doing so vary from browser to browser and from version to version.
You can obtain up-to-date information about blocking and deleting cookies via these links:
Please note that if you choose to block cookies, you may not be able to use the full functionality of our website.
You can opt out of Google Analytics without affecting how you visit our website by installing the Google Analytics Opt-out Browser Add-on.
We may update this Cookies Policy from time to time to reflect changes in technology, regulation, our business, or our use of cookies. Any changes will be posted on this page with an updated revision date. We encourage you to check this page periodically to stay informed about our use of cookies.
If you have any questions about our use of cookies or this Cookies Policy, please contact us at:
For more information about cookies generally, please visit www.allaboutcookies.org or www.aboutcookies.org.
This policy is reviewed annually to ensure continued compliance with our data protection obligations and to reflect any changes in our cookie usage and data processing practices.